Electric Vehicle Sales Event

Walking Mountains Science Center Leaf

Walking Mountains Science Center staffers Rachel Zacher, left, and Lara Carlson show off the center's new all-electric Nissan Leaf, purchased through the three-county 2017 Electric Vehicle Sales Event. It's the second EV in the Walking Mountains fleet, which also includes a Chevrolet Volt.
Photo by Walking Mountains Science Center

Chris Lane Chevrolet Bolt

Chris Lane of Basalt charges his new 2017 Chevrolet Bolt all-electric vehicle at Whole Foods Market in Basalt. Lane purchased the vehicle through the regional Electric Vehicle Sales Event.
Photo by Heather McGregor

‘REV Up Your Ride’ yields 42 electric vehicle sales

Public vehicle charge stations to grow 85 percent by year-end

Heather McGregor
Clean Energy Economy News
August 10, 2017

The Electric Vehicle Sales Event, a 90-day promotion in Garfield, Eagle and Pitkin counties, resulted in sales of 42 electric vehicles and installation of 20 new vehicle charging stations, according to EV Sales Event organizer Matt Shmigelsky of CLEER.

Why buy an
electric vehicle?

  • Colorado state tax credit up to $5,000
  • Federal tax credit up to $7,500
  • Zero tailpipe emissions in electric mode
  • Cut your car’s carbon footprint by 36%
  • Use Colorado-produced electricity to fuel your EV
  • Save money on fuel! Drive for $1.10 / e-gallon national average (Holy Cross Energy customers can drive for 95 cents / e-gallon.)

Download the Final Report from the 2017 EV Sales Event (3.7 MB)


Download the 2017 EV Comparison Chart for a wealth of details about all EV models on the U.S. market today. (PDF is for printing on legal size paper, 8.5 x 14.)


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“Auto dealers in Glenwood Springs, Boulder and Loveland offered special discounts on their EVs for this ‘REV Up Your Ride’ promotion, and definitely got positive results,” Shmigelsky said.

CLEER managed the EV Sales Event with support from 12 partners: the Colorado Energy Office and its Refuel Colorado Fleets program, Garfield Clean Energy, CORE, Glenwood Springs, Aspen, Snowmass Village, Avon, Vail, Eagle County, Holy Cross Energy, Walking Mountains Science Center and Garfield County Environmental Health.

Sales Event sponsors united on two shared goals: increasing market share of electric vehicles (EVs) and installing public EV charging in more locations.

From April 1 to June 30, the sponsors hosted eight public EV ride and drive events to introduce drivers to EVs, and used newspaper and radio advertising to promote the dealer discounts.

“The EV Sales Event was a great opportunity to raise awareness of battery electric and plug-in hybrid vehicles as a viable option for commuting and travel in the mountains,” said Mark Hoblitzell, Vail’s environmental sustainability coordinator.

“Aspen was excited to support the EV Sales Event because it reduced the cost of purchasing or leasing an EV, and because it served as a catalyst for greater EV education and visibility,” said Laura Armstrong, program associate with Aspen’s Canary Initiative.

Tallies provided by the four participating auto dealers showed sales of six Audi A3 e-trons by Audi Glenwood Springs, seven Nissan Leafs by Boulder Nissan, 13 BMW i3 and X5 models by Co’s BMW Center of Loveland, and 16 Chevrolet Volts and Bolts by Mountain Chevrolet in Glenwood Springs.

Nigel Zeid, a salesman with Boulder Nissan, said, “This really was a marvelous program, organized by a passionate group of people, that educated many others about the advantages of electric vehicles. We were honored to be part of it.”

State and federal tax credits for electric vehicles also help reduce the cost of EVs, and remain in effect for EV buyers even though the Sales Event has concluded.

Holy Cross Energy customers in the three counties who bought an EV through the Sales Event enjoyed an extra incentive, a $200 utility bill refund that covers the cost of charging for 6,000 miles of driving. To date, eight customers took advantage of the offer, and refund applications are being accepted through September.

Customers who purchased an electric vehicle can download a refund application from the Holy Cross Energy website, or call (970) 947-5473 for more information.

Boulder Nissan is continuing to offer a $10,000 discount on 2017 models of the Nissan Leaf for Garfield, Eagle and Pitkin county buyers, while supplies last, Zeid said.

Public EV charging to grow by 85 percent

Public EV charging, seen as essential for curing the “range anxiety” associated with battery-only EVs, also took a big jump, nearly doubling in the three counties this year, Shmigelsky said.

“Between the 20 new electric vehicle charge stations installed this year, and another nine in the works for later this year, we will see an 85 percent increase in public EV charge stations in the three counties by year-end,” Shmigelsky said. Most charge stations have two charge plugs each.

In January, there were 34 public EV charge stations in the three counties: 17 in Garfield County, eight in Eagle and nine in Pitkin.

Between the 20 stations installed so far this year and nine more stations expected this fall, that total will grow to 63 stations in the three counties by year-end: 26 in Garfield County, 18 in Eagle and 19 in Pitkin.

The Colorado Energy Office is working to increase charge stations statewide through its Charge Ahead grant program, which pays for up to 80 percent of installation costs. Grant funds come from the annual vehicle registration fee paid by EV owners.

The next step in public charging is Level 3 “fast charge” stations, which can charge an EV for up to 200 miles of range per hour. Most public charge stations in the three-county region are Level 2, which take several hours to deliver a full charge.

Aspen opened its third public EV fast charge station in June, at the corner of Galena and Dean.

Vail is looking to follow suit. Hoblitzell said the town is working to find the best locations for new fast charge stations, and making sure any future facility updates include enough electrical capacity to support fast charging.

“I think we will see continued sales of electric vehicles,” Hoblitzell said. “I see more all the time.”

EV Sales EVent partners

EV Sales Event partners


EV Sales EVent dealer discounts offered April 1 to June 30, 2017

Download the printer-friendly EV Sales EVent flyer

Audi Glenwood Springs

Audi Glenwood Springs

100 Riverine Road
Glenwood Springs

(970) 945-5200

Audi A3 e-tron PHEV

Audi A3 Sportback e-tron
PHEV / 16-mile range in EV mode
380-mile total range EV + gasoline modes
Manufacturer info website

MSRP $44,195

EV Sales EVent Dealer discount
$2,210

Colorado tax credit
$5,000

Federal tax credit
up to $4,085

     

Mountain Chevrolet

Mountain Chevrolet

51359 Highway 6
Glenwood Springs

(970) 928-9777

Chevrolet Bolt

Chevrolet Bolt / BEV / 238-mile range
Manufacturer info website

MSRP $37,495

EV Sales EVent Dealer discount
$600

Colorado tax credit
$5,000

Federal tax credit
up to $7,500

 

Chevrolet Volt

Chevrolet Volt / PHEV / 53-mile range in EV mode
420-mile total range EV + gasoline modes
Manufacturer info website

MSRP $34,095

EV Sales EVent Dealer discount
$1,000

Colorado tax credit
$5,000

Federal tax credit
up to $7,500

     

Boulder Nissan

Boulder Nissan

2285 28th St.
Boulder

(303) 443-8110

Nissan Leaf

Nissan Leaf S and SV / BEV / 107-mile range
Manufacturer info website

Leaf S
MSRP $33,515

Leaf SV
MSRP $35,255

EV Sales EVent Dealer discount
$10,000

Colorado tax credit
$5,000

Federal tax credit
up to $7,500

     

Co's BMW Center

CO's BMW Center

4150 Byrd Drive
Loveland

(970) 292-5200

BMW i3

BMW i3 REX / BEV / 114-mile range
BMW i3 REX / PHEV / 180-mile range
Manufacturer info website

MSRP $49,145

EV Sales EVent Dealer discount
$3,000

Colorado tax credit
$5,000

Federal tax credit
up to $7,500

 

BMW 530e xDrive

530e xDrive / PHEV / 20-mile range in EV mode
540-mile total range EV + gasoline modes
Manufacturer info website

MSRP $62,835

EV Sales EVent Dealer discount
$3,000

Colorado tax credit
$5,000

Federal tax credit
up to $4,200

 

BMW X5 xDrive 40e

X5 xDrive40e / PHEV / 15-mile range in EV mode
540-mile total range EV + gasoline modes
Manufacturer info website

MSRP $70,145

EV Sales EVent Dealer discount
$4,000

Colorado tax credit
$5,000

Federal tax credit
up to $4,200